The Technological Sublime: Incredible, terrifying, or both?

July 24, 2023

Much like the sublime in art, technology evokes both awe and a sense of unease. Here, we deep dive further into this duality.

In the ever-evolving landscape of technology, it's impossible to ignore the duality it presents. The brilliant, but also the eerie, aspects of technology coexist today, shaping our lives in profound and often conflicting ways. Much like the sublime in art, technology evokes both awe and a sense of unease. This was a concept discussed by the artist Simon Denny in a recent Arcual Reflections talk during Art Basel, which we will explore in greater detail during this article. From social media to blockchain and AI, each advancement offers solutions, but simultaneously can also be seen to amplify existing problems. As we navigate this complex digital world, it is crucial to recognise and embrace the coexistence of these contrasting emotions.

Technological advancements have the power to revolutionise the way we live, work, and connect with one another. Social media platforms have transformed the way we communicate and share information, breaking down geographical barriers and fostering global communities. It has empowered individuals to amplify their voices, promote social causes, and drive positive change. One of the amazing aspects of technology lies in its ability to bring people together, facilitate innovation, and provide solutions to long-standing problems.

Moreover, technologies like blockchain have the potential to reshape industries beyond art, such as finance, healthcare, and supply chain management. The decentralised nature of blockchain can enhance security, transparency, and trust in transactions, leading to more efficient and equitable systems. Arcual is building a blockchain specifically for the art industry, that allows for customisation, data privacy, and the potential to better facilitate the way art is bought, sold, and experienced.

Similarly, Artificial Intelligence is offering immense possibilities, from improving medical diagnostics to enhancing personalised user experiences. Technological advancements in AI hold tremendous promise in their potential to create a better world.

However, alongside the positive aspects, technology can also amplify existing problems and introduce new dangers. Social media, while enabling connection, has become a breeding ground for misinformation, cyberbullying, and the erosion of privacy. The rapid spread of false information can manipulate public opinion and exacerbate societal divisions. Moreover, the addictive nature of social media platforms raises concerns about mental health, as users become consumed by virtual lives and face the pressures of maintaining curated online personas. AI algorithms can inadvertently perpetuate biases or invade privacy if not designed and implemented with ethical considerations. The eerie aspect of technology lies in its potential to create unintended consequences or unforeseen dangers that we must navigate cautiously.

Recognising and accepting both the eerie and amazing aspects of technology is crucial in navigating this rapidly evolving landscape. It is through this acceptance that we can foster responsible use and development of technology, minimising its negative impact while maximising its potential for good.

To achieve this, we must prioritise education and digital literacy, ensuring individuals understand the risks and benefits associated with tech. By promoting critical thinking, we can empower users to navigate the digital world, question information, and protect their privacy. Additionally, policymakers and technology companies must collaborate to establish ethical frameworks and guidelines to address emerging challenges. Striking a balance between innovation and responsible development is essential for harnessing the amazing potential of technology while mitigating its eerie effects.

The technological sublime captures the essence of the eerie and amazing aspects of technology, reminding us that like anything profound, it elicits both awe and caution. While social media, blockchain, and AI present remarkable opportunities to solve problems and connect humanity, they also come with inherent risks and dangers. By acknowledging this duality and embracing the technological sublime, we can navigate the digital world with informed scepticism and responsible use, fostering a future that harnesses the power of technology while mitigating its potential pitfalls.

Stay tuned for more from Arcual Blog!